Denise and I have eaten out for lunch most weekends since the mid-1990s. I remember well the moment in mid-March 2020 while sitting at lunch,
A singular feature of NOVA is its identification of ultra-processed food and drink products. These are not modified foods, but formulations mostly of cheap industrial sources of dietary energy and nutrients plus additives, using a series of processes (hence ‘ultra-processed’). All together, they are energy-dense, high in unhealthy types of fat, refined starches, free sugars and salt, and poor sources of protein, dietary fibre and micronutrients. Ultra-processed products are made to be hyper-palatable and attractive, with long shelf-life, and able to be consumed anywhere, any time. Their formulation, presentation and marketing often promote overconsumption.
Facebook is, of course, the most highly integrated. It exists primarily as an advertising platform but also allows its company to harvest extensive data about